Extending an invitation to Mother Nature’s haus.
An outdoors-lifestyle-focused boutique hotel chain on the precipice of massive growth needed a refreshed brand and a completely new website. Their roots as a haven for elite snow-sports lovers had given rise to eight locations that drew casual outdoors enthusiasts, families, couples, and connoisseurs of sustainability. Philadelphia-based Broad Agency brought me in to help shape the Gravity Haus story from the powder up, reintroducing their sustainability-driven and action-oriented brand of hospitality to nature-seekers everywhere and creating a website that reflected their values and vibe.