Gravity Haus is a collection of outdoors-focused boutique hotels in some of the most beautiful locations in the U.S. Rooted in snow sports culture, the brand was growing rapidly and expanding beyond its hardcore ski bro base; they needed a full rebrand, including new tagline, website, and look & feel. Working with Broad Agency, I helped craft the voice of Gravity Haus and was lead copywriter on the website as well as other brand materials.